So as you know I’m great mates with the chaps at Yeo Valley Organic. When I was at the farm back in August, they were all talking very excitedly about their new advert – a rap video. Yup, you heard it here first:
The advert is a real, proper rap video directed by Julien Lutz, who has made videos with such superstars as R. Kelly, Usher, Kanye West and Nelly Furtado. I was delighted to get a sneak peak of the new video this week and it’s really quite something. What I love about it is that it’s actually filmed at Blagdon, the Yeo Valley farm, and shows the real Yeo Valley herd. Proof positive that Yeo Valley is a real place (unlike a surprising number of other ‘dairies’). Watch out for a glimpse of my favourite owl, the gorgeous Ted:
The advert’s going to screen for the very first time at 7.55pm (a change to the original 8.20 time) on Saturday 9th October during the X Factor. Even if you’re not a huge X Factor fan, do try and check the video out. I promise you’ll love it.
‘Big up your chest, represent the West’
Oh, and watch out for Ted!
HERE’S THE LINK!: http://www.youtube.com/YeoTube